广州易用设计有限公司

美的咖啡机系列（胶囊式·饼式·滴漏式）

"Emotion"胶囊式咖啡机

这是一款新型高压意式浓缩咖啡机，配合专用咖啡胶囊（塑料外壳内填装咖啡粉末，是附加值最高的一种零售咖啡包装形式），就可以让消费者在家中就可以享用到与咖啡馆里相当素质的咖啡饮品。

此款咖啡机的设计吸取了欧洲市场上代表产品型号的设计趋势：即“小型化”和“仿生化”，利用本地设计资源进行设计创新。

项目特点介绍

1） 瘦身型机身设计，占用台面面积小。倾斜式控制面板，简易按钮操作，透明可移式水箱，人机界面优异。

2） 模块化的外壳和主体框架设计，方便客户做外观订制。

3） 自主知识产权的咖啡酿造组件，适应不同类型的胶囊。

This is a new type of high-pressure espresso coffee machine, with special coffee capsules (the plastic shell filled with coffee powder, which is one of the highest value-added retail coffee packaging).It can make consumers enjoy coffee drinks as the coffee shop comparative quality.

The coffee machine meets the design trends of model of products in the European market: the "small" and "bionic". It uses local design resources for design innovation.
Project Characteristics Description

1) Slim body design, occupies a small footprint. Tilting control panel, simple button operation, transparent removable water tank, excellent man-machine interface.

2) The modular design of the shell and the main framework, enabling customers to have custom-made.

3) The coffee brewing components with the independent intellectual property rights, adapting to different types of capsules.

慢生活”饼式咖啡机

这款产品以诉求“慢生活”为主调，以抽象的蜗牛作为表象，巧妙地整合各功能，使产品视觉上较简约，操作更易用；产品语言、形态及形象都得到很好的表述, 独特的视觉符号，不仅令消费者过目不忘，会心一笑，更可成为现代居家环境的点缀，令生活充满温馨气息。笨拙憨厚之形象，增添生活乐趣，很好的传递人文关怀。
技术创新
(1)single-serve酿造系统，无需前期耗时的准备，配合独立包装的咖啡饼包，即酿即饮，片刻便可享受香浓咖啡。
(2)单双饼兜设计，灵活选择咖啡口味。
用户体验：
整机轻便小巧，操作简便直观，顶置控制面板更加强调人机性。自行研发的咖啡酿造系统，保证了咖啡独有的醇香口感。

The product is in the market for middle class customers in Europe. Use ‘slow life’ as the main tune, abstract snails as a representation, skillfully integrate the features that make the product more visually simple, and easier to use; Product language, shape and image have been well expressed. Unique visual symbols, not only make consumers never forget, smiles, but also could become an embellishment in modern home environment so that life is full of warm breath. Clumsy image of simple and honest adding to the fun of life, and convey humane care wonderfully..
Technological innovation: (new technologies, new materials, energy saving and environmentally friendly etc.)
(1) single-serve brewing system, no up-front time-consuming preparations, with independent wrapped packs of coffee cake, ready to drink after brewing finished, enjoy the fragment coffee within few minutes.
(1) single and double pie pocket design, choose coffee flavor flexibly
User experience :
The whole machine is light and compact, easy to operate, the overhead control panel emphasis more on human-machine. Developed by its own, the coffee brewing system ensures unique mellow taste of coffee.

“7天”滴漏式咖啡机
7在设计师心中代表一周，设计师试图从生活中找到设计咖啡机的意义所在，7天中有怒、哀、乐，7天中有工作有休闲，7天中有付出也有收获，7天是一个周期，希望你能在品味香醇的咖啡中得到生活的感悟。
成本优势 产品模具数量减少，降低开发成本，上下遮罩结构即美观有便于组装，减少人力成本。
低碳环保 内部结构采用环保材料，使用安全，可以循环再用。
美观性 形态优美流畅，柔软可亲，宛如正在弯腰喂食的企鹅，温馨感人，采用白色与咖啡色的结合，注重质感。主体采取了代表净化、再生、永远、调和的白色，有效地活用了白色表面透光较好的特性，使产品带有白瓷的质感。咖啡色突出形态的优美特征，代表咖啡的品质感。

The number of 7 stands for a week in the designers’ mind. They tried to find the meaning of designing a coffee machine from life. The 7 days are filled by anger, sorrow and happiness. There are moments of work, relaxation, pains and gains. 7 days is a cycle, our designers hope to enable you to get inspiration from life while enjoying the savoury coffee.
Cost advantage
The decreased number of product moulds reduces the development cost; the top and down shade structure is artistic and easy to assemble which could reduce the labor cost.
Low carbon and environmental protection
Environmental protection materials’ use for the internal structure makes it safe to use and able to recycle.
Artistic characteristic
Its graceful, smooth, soft and amiable shape is like a bowing penguin being fed which looks warm and moved. It adopts both the white and brown colors and emphasizes the texture. The principle part effectively applies the good light transmission character of white color standing for purification, regeneration, forever and harmony, thus endows the product with ceramic white ware’s texture. The use of brown color highlights the graceful feature of the shape and represents the perceived quality of coffee.

“相框”滴漏式咖啡机

在重装饰轻装修的现代家居中，无疑产品可以起到点睛的作用。本设计以相框为题，整体素雅，局部运用银色与雅克力点缀强化品质感，造型具有空间感，视觉聚焦于前面板，操作起来相得益彰。